On Optimism

I believe that optimism is an essential quality for doing anything hard – entrepreneurial endeavors or anything else. That doesn’t mean that you’re blind or unrealistic, it means that you keep focused on eliminating your risks, modifying your strategy, until it is a strategy about which you can be genuinely optimistic.

amazon.com founder Jeff Bezos
excerpt from America’s 25 Most Fascinating Entrepeneurs at Inc.com