Why Corporations Don’t Innovate

Despite all the pro-innovation rhetoric that one encounters in annual reports and CEO speeches, most still hold the view that innovation is a rather dangerous diversion from the real work of wringing the last ounce of efficiency out of core business processes. Innovation is fine so long as it does not disrupt a company’s finely-honed operating model…As change becomes ever less predictable, companies will pay an ever-escalating price for their lopsided love of incrementalism.
Gary Hamel, author