Five Design-Related Lessons I’ve Learned Lately
- Consistency Consistency in the little details begets consistency in the overall impact.
- Wayfinding Wayfinding arrows should never point to the text.
- Kerning Sweat the kerning on your type, or it’ll eventually drive you crazy when it’s physical.
- Scale Scale matters, especially with signage, so do your homework.
- Process Design is more about thought process than implementation. Think before you computer.